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アート Feb 2025
design
art direction
identity and
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The Art of Adorable Authenticity
In the ever-evolving Japanese beverage market tradition meets innovation. Merging minimalism with playful storytelling.
(WanWan)
ワンワン
Carbonated Water
packaging design, identity
Japan, 2025
Canned Preserves
packaging design, identity
Italy,, 2025
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INVASATI
An Italian Canning Obsession
Artistic, typographically focused identity system letting art define the flavors.
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Reagan
Deep glossy, automotive, refreshing
Launching a striking line up of Scottish Beers.
Beer
identity & packaging
Scotland, 2024
The brief - “Design a never-been-done-before ice cream brand”
Say Hello to Ice Cream
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Good Waffles
Playing with packaging
Macro waffle photography, hand drawn characters, a maze to explore, and a contest to enter.
Waffles
packaging design, identity
Canada, 2024
Making waffle packaging part of the product with a hand drawn maze, illustrations and an embedded contest
Adventures with Waffles
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UKRDAIRY
Pocketable condensed milk and dulce de leche
Rebranding a household staple into a carry-with-you snack. Fitting export and import design into a universal setup.
Packaging / Branding / Creative Strategy
Condensed Milk
packaging design
Ukraine, 2024
Condensed Milk and Dulce de Leche, packed to go in spot-glistening, free standing, pocketable tubes.
Liquid Candy — Export & Domestic Packaging
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Top Hat Kombucha
Tactile brand for a fizzy drink
Two labels paired. Premium, textured Neenah Laid stock custom shaped into a stamp for primary display. Then a wrap around clear BOPP disappearing into the bottle, letting the vibrant kombucha colors come through.
Packaging / Branding / Materials / Consumables / Art Direction
Kombucha
packaging design, identity
Canada, 2024
Textured Neenah Laid paper applied as custom die primary label, with a clear, informational BOPP melting into the bottle to complete the look
Pairing custom labels for a distinct, tactile feel
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Say Hello! Sweets
How to create a packaging illustration system for an ice cream product line
Water color illustrations were developed for Say Hello extended product line, pairing minimal artworks looking across packaging at the brand logo.
Packaging / Branding / Illustration
Ice Cream
packaging design, identity
Canada, 2024
A set of hand drawn, watercolor packaging illustrations enveloped each Say Hello flavor
Story on Every Cube — hand drawn Ice Cream Packaging
projects, concepts, in-progress
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+ info
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+ info
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5x
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INVASATI
An Italian Canning Obsession
Artistic, typographically focused identity system letting art define the flavors.
⬐
Reagan
Deep glossy, automotive, refreshing
Launching a striking line up of Scottish Beers.
The brief - “Design a never-been-done-before ice cream brand”
Say Hello to Ice Cream
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UKRDAIRY
Bold shipping boxes for UKR Dairy line of liquid candy products
All white finish, spot pantones, and a glossy label in language of import destination. A memorable look.
Packaging / Branding / Materials / Branding
Bleached corrugated. Spot pantone. Custom label finish.
Brand Visibility through Shipping
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Altonics
Fruits, Roots, and Vegetables in art directed sets with witty, playful copy
The challenge was to create a series of ads that could effectively engage consumers in various settings, including stores, street adverts, and online.
Branding / Art Direction / Advertising / Motion
Posters, art directed sets, video ads. Eye catching, tongue-in-cheek in store, street, and online campaign.
“Taking a Stand”, - launching Altonics
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Good Waffles
Playing with packaging
Macro waffle photography, hand drawn characters, a maze to explore, and a contest to enter.
Making waffle packaging part of the product with a hand drawn maze, illustrations and an embedded contest
Adventures with Waffles
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Altonics
Color system for 100‘s of fruit and vegetable produce stickers
Produce comes in countless colors. Bananas, clementines, radishes, eggplants, so on and so forth. For Altonics we designed a brandmark and produce stickers that adapt to the color of the produce they're on.
Packaging / Branding / Art Direction
Fruits, vegetables, berries and roots. A biodegradable produce sticker with a color system to ensure it always stands out in the produce aisle.
Match, Contrast, Standout — color system for Altonics produce family
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Red Roastery
How to create a video ad for new line of cold brew coffee
Showcase the packaging. Simple set. Telephoto lens for minimal distortion. Spray water. Rinse and repeat, repeat, repeat.
Packaging / Branding / Advertising / Animation
Two cans of Redshift Glitch Cold Brew coffee, one stacked on top of the other, showcasing a sleek minimalist packaging design. The top can features a red glitch art design, while the bottom can displays a green glitch art design. Both cans have a white background with clear, modern typography. The text on the cans includes product name, ingredients, and the address of Red Roastery in Vancouver, BC. The cans have condensation, emphasizing the cold nature of the beverage. This packaging design by a design agency highlights a clean, contemporary aesthetic with an innovative glitch art twist, blending branding and graphic design elements seamlessly.
Two cans and way too much water was used to create the ads for Red Roastery line of cold brew coffee packaging.
Thirst quenching Cold Brew
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UKRDAIRY
Bold type, vibrant colors, textured finish, spot gloss
The elements of design combine with physical finishing for a one of kind
Packaging / Branding / Materials / Art Direction
Tactile and visual. The gloss catches the light. Lightly textured matte ink is pleasant in hand.
Glossy Biodegradable Plastic, Soft Matte Ink with Textured Finish
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Redshift Cold Brew
Neon infused, brutalist minimal
Minimal, modern aluminum can packaging for Red Roastery's line of cold brews.
Matte finish aluminum can, glossy neon inks, abstract glitch art. Skip the busy, feel cool, look smart
Minimally Neon — Redshift Cold Brew Coffee Line
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UKRDAIRY
Pocketable condensed milk and dulce de leche
Rebranding a household staple into a carry-with-you snack. Fitting export and import design into a universal setup.
Packaging / Branding / Creative Strategy
Condensed Milk and Dulce de Leche, packed to go in spot-glistening, free standing, pocketable tubes.
Liquid Candy — Export & Domestic Packaging
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NutritionAide
Eye-catching brand and packaging line for micro green product family
Four types of Greens + a Brilliant Blend. Fly to outer space with them. Microgreen packaging that breaks the pattern of how organic natural products are packaging. NutritionAide in Vancouver BC.
Packaging / Branding / Materials
Nutrient dense, delicious superfoods get shiny new brand and packaging
Spaceage Microgreens in Sparkling Silver Finish
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Top Hat Kombucha
Tactile brand for a fizzy drink
Two labels paired. Premium, textured Neenah Laid stock custom shaped into a stamp for primary display. Then a wrap around clear BOPP disappearing into the bottle, letting the vibrant kombucha colors come through.
Packaging / Branding / Materials / Consumables / Art Direction
Top Hat Kombucha bottle floating against a clear blue sky with soft clouds. The bottle features a rich golden liquid and a minimalist diecut label design with the flavor Strawberry Black Pepper prominently displayed. The label is detailed with clean typography and a textured finish, emphasizing the brand's premium quality. The embossed top hat icon is visible on the bottle, adding a tactile element. The metallic cap, reflecting light, showcases the spot-printed top hat logo, enhancing the overall sophisticated packaging design.
Textured Neenah Laid paper applied as custom die primary label, with a clear, informational BOPP melting into the bottle to complete the look
Pairing custom labels for a distinct, tactile feel
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Say Hello! Sweets
How to design glue-free, leak-proof, cube-shaped ice cream packaging
Food safe paper was sourced for the production and custom impositions developed to optimize material use. Layflat die, with snap in locks allowed for glue-free construction and easy folding.
Packaging / Materials / Manufacturing / Structural Design
A perfectly sized cube. Leak proof, glue free, open 3 ways, eat straight from the cube without chilling your hands.
Structural Packaging Design for custom ice cream cube
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UKRDAIRY
Turning staple dairy products into signature brands
The name is the star of the packaging. Golden colours and a warm typeface that turns a simple name into a set of standout wordmarks.
Packaging / Branding / Naming
Direct understandable names, warm colors in a splash of white and a typeface with surface tensions.
Parent Brand + Two Signature Products
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Altonics
Produce stickers with style
Fruits, roots, vegetables and berries. Products that come without packaging. Yet packaging them reinforces the branding, catches the eye, and helps stores organize their inventory.
Packaging / Branding / Logic
The brief - “Our products don't need packaging, but it needs to be really nice”
Altonics Brand - Worlds Smallest Packaging
º
FEDFEDFED
How to design branded packaging to ship and deliver product packaging
Six sizes. Six colors. 2 to 12 trays of delicious inside. Version pictured here fits two trays and is printed with Pantone 5425 on base white undercoat to achieve saturated color reproduction.
Packaging / Logic / Product Design / Consumables / Materials
The brief - “Make our shippers striking, informative, easy to pack, easier to unpack, scan, and deliver”
Custom Box Packaging for Custom Product Packaging
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Say Hello! Sweets
How to create a packaging illustration system for an ice cream product line
Water color illustrations were developed for Say Hello extended product line, pairing minimal artworks looking across packaging at the brand logo.
Packaging / Branding / Illustration
A set of hand drawn, watercolor packaging illustrations enveloped each Say Hello flavor
Story on Every Cube — hand drawn Ice Cream Packaging
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Red Coffee Roasters
Comfortable-to-carry, branded look
PakTech handles in vibrant green, and cherry red matching and differentiating the sweetened vs unsweeted cold brew product ranges
Packaging / Branding / Sourcing / Art Direction
Rotating cans of Redshift Cold Brew Coffee packaging against a gradient background
PakTech pairs with vibrant neon inks, protects the lids, and offers a handle to carry the cans
Cap off cold brew with a handle
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Top Hat Kombucha
Vintage brand direction for kombucha packaging
Custom moulded bottles, abstract art, lean into color, make the bottles glow, printed aluminium caps, vintage stamp aesthetic. Top Hat Kombucha, Vancouver BC.
Packaging / Branding / Illustration / Structural Design / Strategy
The brief - “Screw health — fit the brand at the cocktail bar”
Vintage Direction for Kombucha
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Say Hello! Sweets
How to design a standout ice cream brand and packaging
Playful aesthetic, coupled with innovative cube structural design, a family of hand draw characters, a dynamic brandmark, and a saturated color scheme. Say Hello, Vancouver BC.
Packaging / Branding / Illustration / Materials / Structural Design
The brief - “Design a never-been-done-before ice cream brand”
Say Hello to Ice Cream